A new report in McKinsey Quarterly finds networked enterprises perform better when it comes to market share gains, operating profits and market leadership. In The rise of the networked enterprise: Web  2.0 finds its payday, McKinsey finds: “statistically significant evidence that technology-enabled collaboration with external stakeholders helps organizations gain market share from the competition. They
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Last week I was keynote speaker at TopConsultant.com’s annual conference of management consultants and industry recruiters. My job was to provide analysis on how the industry is using social media to get the attention of influencers and candidates. Despite the organiser TopConsultant.com having established itself as the UK’s leading job board for management consultants, my
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If you’re wondering how business can relate to people on social media, I’d recommend taking a look at Universal McCann’s recent Wave 5 social media report. This research, as I’ve mentioned previously, began in 2006 and each new report reveals the changing nature of how people spend time on the internet. In terms of yBC’s
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If you haven’t heard of TED, it ‘s worth checking out. A non-profit devoted to “ideas worth spreading”, TED has international as well as local events, like the TEDx New St event I helped Ecademy chairman Thomas Power develop a presentation for last month. Thomas joined an impressive line up of speakers from the marketing
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This month, we’re in the midst of a very interesting research project for an industry organisation based in Brussels. It involves listening in online to gather intelligence related to their issues – and the early results suggest it’s going to get them a whole lot of information they aren’t getting from any other source.