Video training platform to help you go well at work
The team at yBC is very pleased to confirm the launch of a video training platform to help people improve their state of health. Launched in conjunction with Harley Street nutritionist and author of five books on the subject, Kate Cook, the platform primarily focuses on helping people to maintain a healthier lifestyle, so that they
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Online LinkedIn training launched this month
The team at yBC has worked together with the UK’s leading LinkedIn trainer, James Potter (aka the Linked In Man) to develop an online LinkedIn training platform. Totally Linked helps organisations to deliver consistent, results focused, measurable LinkedIn training right across their business. The online LinkedIn training platform has been developed especially to help businesses with a
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Online engagement strategies presented in Budapest
yBC’s Mark Sinclair was invited to share online engagement strategies with a keen audience in Budapest last week. The presentation took place on the second day of a mining industry conference, which brought together hundreds of key executives from global mining companies, along with executives from some of the biggest consumers of the minerals they
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Online business video puts midtown in the spotlight
There’s nothing quite like a challenging brief for an online business video. So when yBC was asked to produce a 90 second piece which would help put midtown (London) firmly on the map, we leapt at the opportunity. Business improvement district inmidtown was looking for an online business video which could be used in multiple formats
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Editorial business videos shot at leading CTO event
This week, yBC attended an exclusive event hosted by the Leading Edge Forum in Central London to interview half a dozen of the world’s leading thinkers and innovators in technology. Held in central London, the event brought together a few dozen of the countries leading CTOs to discuss new technologies and share best practice. They were
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Online business video opens a window to the future
yBC has been retained by the team at TomorrowToday to produce high quality online business video to help raise the profile of the business. TomorrowToday helps business people to understand the forces shaping the future of the world of work and the industries that their clients work in. yBC has already conducted three shoots creating an
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Online business TV and the transformation of business development strategy
Online business tv is changing business development strategy in the way businesses generate demand and nurture new prospects.
Advanced data analytics amidst the Cambrian Explosion of data
Advanced data analytics is set to drive the way we navigate this world of digital transformation. The Big Data explosion is comparable to the Cambrian Explosion, which resulted in the creation of all life on earth. Hal Varian, Chief Economist at Google in Think Quarterly pointed out that ‘between the dawn of civilisation and 2003,
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Does Effective Decision Support require both Wisdom and Experience?
Human decision making is based on experience and judgement. Experience itself comprises memories, of which there are several different types: Semantic, episodic, motor and procedural memories are defined by psychologists as different capacities of a human brain. Some memories have to be consciously ‘dug out’, whereas others are almost innate –for example riding a bicycle.
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Business development through digital disruption
The way companies and professionals undertake business development and prospecting for new clients is changing. For those in a B2C environment there is a major technological and demographic shift to adapt to. When it comes to professionals, and those in a B2B environment, the way we go about business development is being transformed by the
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