In addition to being the #1 video site in the world, YouTube is also the second largest search engine on the internet. That’s why we’ve been posting our great content on YouTube for quite a while now and there seems to be a market for quality business advice with some of our shows in particular proving very popular.
We’re certain that strengthening our relationship with YouTube will lead to more opportunities, both for yourBusinessChannel and the experts who appear in our videos. There are clear SEO benefits, and having achieved the recognition as a YouTube Partner also reinforces how serious we are about creating high quality, high impact business shows.
And quietly, we’re also chuffed.