Seeking presenters for online shows

The yBC team is seeking presenters for an upcoming series of our ReThink shows and other content for the web. Key requirements: Must have a British accent (incl. any regional UK accent) Articulate and confident Based in or near Wanaka, New Zealand will be a huge advantage Good availability for video/audio capture (up to half
read more

yBC seeks NZ based design and edit freelancers

We’re looking for two New Zealand based freelance professionals work with our team on current projects.  Both positions will start with small, specific deliverables, but the work could very well scale significantly. As a freelancer, you’ll need your own equipment and base, and be experienced delivering great quality outputs first time. Details of requirements for
read more

yBC announces new “ReThink” channel

As digital engagement specialists, we’re just a little bit more than excited to announce the launch of a new online channel to help organisations navigate the impacts of Covid-19.  The world has certainly changed, almost overnight, and for many, the next few months and weeks are going to be very challenging. With these massive challenges
read more

New service launched to increase engagement despite Covid-19

In our new normal, all businesses will be heavily restricted with events and meetings. This will fundamentally change how organisations use content to build and maintain relationships. Research shows that episodic, multi-topic, binge-worthy content performs way better than other content types: think video series, mini-documentaries, podcasts, information bulletins, digital briefings…  These formats enable you to
read more

A new wave of 3-D animation

We were briefed to create an explainer video which would be head and shoulders above anything the competition was doing. Our client, Praemium Group, provided us with the core information which should be included in the explainer but asked us to develop both a concept and a detailed script to achieve something which their peers
read more

praemium

A dozen more Brilliant Minds join the channel

Last week, the teams from yBC and Harvey Thorneycroft Limited came together once again for two days of concentrated filming in London.  Over a dozen new people joined as interviewees/commentators on the rapidly expanding Brilliant Minds channel. Amongst them, Lord Seb Coe, well known British politician and former track and field athlete. As a middle-distance
read more

Brace yourself for the mind-smash that is “deepfake”

If you’re not already thinking about deepfake and how it might impact your industry, it’s time to do so. The phenomenon describes the situation where new technology including AI allows people to quickly and easily create videos which appear real (but aren’t) and make it look like a well known person has said something on
read more

Another election won (and lost) via digital strategies

We’ve seen it before. First with Barack Obama, when his team leaned heavily on social media and digital platforms to create a surge of support which got him elected, and again for his second term in 2012. Then in subsequent campaigns both in the US and the UK in particular, including the Brexit referendum. And
read more

Video Briefing – After the hype has died down

In the last couple of years everyone has been talking about sci-fi style tech such as virtual reality, self driving cars and AI… but what are they talking about in 2019 now the hype has died down? Harvey Thorneycroft and Mark Sinclair are joined by 6 Brilliant Minds tech experts and business leaders to explore
read more

A platform which chooses the most relevant content for the reader

We were approached by Praemium Group to develop a platform to help them assist intermediaries and clients in the choice of their products. While this sounds straightforward, the real problem was that a fair amount of explanation is usually required to give people sufficient information to make their choice. And it’s clear that people have
read more