Presentations to board of Prudential Plc get top marks

The senior management team of our client Eastspring Investments, based in Singapore, was invited to present to their parent company Prudential Plc.  The entire board of Prudential was conducting a tour of businesses in Asia, and Eastspring was given half a day for their programme. We were asked to come in and help create high
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AXIS dwell times surpass all expectations

In an environment where attention is at a premium, every few seconds you are able to have your prospects or clients stay on your website (reviewing material) can translate into more sales, closer relationships or much better communication.  It is commonly agreed that to have someone on your website for approximately two minutes is a
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Fly on the wall research video for Schroders

As part of the launch of Schroders’ investIQ product to the industry, they wanted a video with candid feedback from personalities within the industry. A research round table was set up and the FinPix team filmed the reactions of those present as they experienced investIQ for the first time. As with all roundtables the key
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Team designs integrated campaign for Eastspring Investments

With a strong brand in Asia, Eastspring Investments wanted to raise awareness in Europe. Our team was selected to design and deliver an integrated campaign focussing on Eastspring’s Emerging Markets capabilities. Each of the elements of this campaign is outlined below. In-depth industry research The campaign started with in-depth research conducted by the Last Word
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Jupiter, AXA, Premier and Baillie Gifford launch Axis

During Q3 and Q4 2017, four more Axis products have been launched by fund groups to each promote one of their funds. Axa used Axis to promote their Global Short Duration bond, Jupiter focussed on their distribution product, Baillie Gifford their European fund, and finally Premier, their Optimum Income fund. As with previous versions of
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Global consultancy firm adds world class experts

PA Consulting is a top tier brand with an impressive global footprint and significant client projects in both the private and public sectors.  To remain competitive and current, the firm delivers training and support to its partners and employees globally via a sophisticated training portal, called The Academy.  The yBC team helped significantly with this in
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Candriam launches innovative SRI academy

When Candriam decided to launch a training academy focused on SRI to help intermediaries to better understand the SRI approach to investing, they knew that they needed to have the best content and achieve maximum impact. Our team was called in to help Candriam take the high-quality content they had pulled together and ensure that
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Candriam Tesla

T. Rowe Price highlights on the ground research capability

T. Rowe Price called the digital team in to help highlight the fact that key people from the T. Rowe Price team ‘get out there and meet the companies’ that they ultimately end up investing in. The hero video and additional clips that were created as part of this campaign built upon T. Rowe Price’s
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Innovative use of immersive/360-degree video

When Natixis Investment Managers called the digital team in to help them launch a campaign around risk, it was clear that they really wanted to make a splash. They asked for something which would capture the attention of the market and help the business to clearly position its approach to investments. Immersive video at the
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EFG

Video Series for EFG AM

The team from FinPix was asked to help create some core video assets for EFG Asset Management. Once the key interviewees from within the business were identified we worked with the client to schedule, conduct, and shoot the interviews, and then create a hero video and accompanying video assets for use ongoing. The hero video
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