Energise-main-image-327x184pxWe help organisations energise their audiences by creating editorial style digital content – especially engaging video. Sophisticated consumers are not just interested in content about your products and services. Engagement, particularly on social channels, requires high quality publishing focussed on issues people care about. Specifically we help organisations to collaborate on content creation with influencers, partners, customers and consumers to produce content which is authentic and relevant.

CSC Leading Edge Forum

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Hospitality Channel

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InsideFinance.tv

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Rocket Fuel

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Standard Life Investments

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CSC Leading Edge Forum

The research arm of US$13Bn technology company CSC, Leading Edge Forum wanted to establish a library of engaging video content to engage Enterprise CXO’s. We produced a series of animated videos as well as capturing documentary footage from industry events, collaborating experts and CSC clients. See the videos.

Hospitality Channel

For three years yBC.tv has operated this content channel involving leading partners such as Madison Mayfair, Horwath HTL and the British Hospitality Association, & interviewing in the UK, Europe & Asia. Visit the Hospitality Channel.

InsideFinance.tv

yBC built a network of leaders from the financial services, legal and business sectors sharing insights into how to innovate, differentiate, lead and stimulate business growth in a fast-changing age. The channel has generated 165K views, channel traffic of 40K visitors per month, and reached millions of UK business people. Visit InsideFinance.tv  

Rocket Fuel

yBC was asked to help fast growing technology company Rocket Fuel attract top talent to the business with a series of key talent attraction videos. Rocket Fuel was founded in 2008 and is now one one of the fastest-growing technology companies in the world with offices in 20 countries.
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Standard Life Investments

Together with leading financial services publisher Last Word Media, yBC produced a series of 5 documentary films for Standard Life Investment's Global Equity team. LWM's research discovered that industry clients wanted to know more about how investment decisions were reached. Read more