Tag: developing economies

 
Shopping-is-now-about-selling-stories

Marketing communications strategy -Telling stories

Author: Ibrahim Ibrahim, James Kirk

Categories: Business Strategy, Marketing Strategy, Retail in Different Markets
Tags: consumerism, developing economies
Marketing communications strategy has a pattern. In this TV show Ibrahim Ibrahim looks at consumerism and status symbols within emerging economies. Marketing communications strategy in developing economies The developing economies are going through the cycle of consumerism that we went through two decades ago. I think this idea of buying stuff and buying logos and just [...]
Related videos
Shopping-is-now-about-selling-stories

Marketing communications strategy -Telling stories

Author: Ibrahim Ibrahim, James Kirk
A-golden-era-of-incredible-change

Disruptive innovation in a golden era of change

Author: Dean van Leeuwen, James Kirk (yBC.tv)
Stan-Rapp-says-smart-companies-have-moved-beyond-“doing-to”-their-customers

Connected marketing for high ROI

Author: Stan Rapp, James Kirk (yBC.tv)
Ignoring-the-conversation-is-1950s-thinking

Digital engagement not just a buzz word

Author: Don Peppers, James Kirk (yBC.tv)
What-can-social-networking-do-for-start-ups-Business-development-tips-from-Louis-Gray

Communication strategy for start-ups

Author: Louis Gray, James Kirk (yBC.tv)
UK-innovation-were-not-quite-world-leaders

UK innovation: we’re not quite world leaders

Author: John Kay, James Kirk (yBC.tv)
Positive-outlook-for-the-United-Kingdom

Development potential in the United Kingdom

Author: Sir David Michels, James Kirk (yBC.tv)
Two-sides-to-the-Digital-Economy

Business strategy models for Finance Directors

Author: Sara Daw, James Kirk (yBC.tv)
Measuring-the-ROI-of-social-media

Connected marketing through blogging

Author: Louis Gray, James Kirk (yBC.tv)
New-CEOs-could-make-better-decisons

Business leadership video: Worthy CEO’s

Author: John Kay, James Kirk (yBC.tv)
Don-Peppers-explains-why-today’s-market-demands-different-marketing

Connected marketing in a digital market

Author: Don Peppers, James Kirk (yBC.tv)