Tag: profit

Connected marketing in a digital market

Author: Don Peppers, James Kirk (yBC.tv)

Categories: Marketing Strategy, Social
Tags: generating sales, Micheal Fisher, profit, social media
Social media means that business are going online and achieving more connected marketing. In this video Don Peppers explains why today’s market demands are different marketing. Connected marketing conversations Don Peppers: Every business out there is focused on generating sales and generating profit, but you can’t do that simply by taking advantage of customers. You’ve got [...]
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