Video:

 

Getting inside the customers mindset with Portland

Author: Ibrahim Ibrahim

Categories: Customer Engagement
Tags: Portland Design Associates Ltd
Ibrahim Ibrahim: "We are international retail and brand design consultants.  We work from the macro to the micro.  So we work on inner city regeneration, shopping centres, airports, shops and brands in shops right across the board from islands to isles, from cities to shelves.  The common denominator between them is that the consumer, the customer, the shopper and everything we do is driven from an insight into how shoppers shop, how they behave, what motivates them, but more importantly or just as importantly how they will shop in the future and what are the drivers of change."
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