Create authentic and relevant digital content for your customers clients and stakeholders.
Organise networks of stakeholders, allies, influencers and customers and collaborate with them in meaningful ways.
Deliver eLearning and eProducts to your customers and consumers
Engagement platforms for individual consultants and corporate consultancies.
Engagement platforms for corporate marketing and digital product delivery
Engagement platforms to build and energise member and stakeholder networks
In the connected economy, firms and industry organisations need to build engagement platforms to bridge the technology gap to consumers, allies and stakeholders.
yBC helps organisations to build networks of allies, customers and stakeholders in to industry channels, and to collaborate in valuable ways for marketing and business development..
yBC is a privately-held company registered in New Zealand. Day-to-day operations are led by Mark Sinclair based in the United Kingdom.
The yBC team is based out of New Zealand, and extends as far as the UK & Europe.
We’ve partnered with a number of organisations to create a seamless digital marketing platform for business video, social media, website development and business intelligence.
Opening a hotel in Ghana.
The overall state of the global economy is at the bottom line of Travel and Tourism.
Hoping for a bad few months, rather than years.
The industry in 2012 was outgrowing the global economy.
The lessons are around how to operate a hotel.
Understanding the customer better by focussing in formative stages.
Luxury in the past was different to today.
A hotel leader has to know numbers, social media, distribution, and needs to look after clients.
The strength of the general manager, the culture, and hospitality ethic makes a good hotel.
A global network of data.
China is a big focus.