Last week, Tourism Emissions Project leader Dr Ya-Yen Sun (Associate Professor, University of Queensland – second from the right in the photo above) joined tourism industry leaders on a key panel about tourism at COP29 in Baku.
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Dr Sun was the lead author of a significant global study of tourism carbon emissions, which is due to launch this week (once published in a top academic journal). To be invited to speak at the dedicated tourism session at COP29 is an honour, and reinforces the significance of the study and its findings.
As well as being part of a “high-level roundtable” discussion in front of ministers of tourism from around the world, Dr Sun was also invited to give a preview briefing of the team’s significant research findings in a closed workshop session.
yBC developed the presentation visuals for Dr Sun ahead of the briefing, incorporating infographics which have subsequently been made available to the public, and which have been published in hundreds of media publications online.
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Feedback from the session was excellent, with strong uptake of key messaging from those attending the session.
Subsequently UNWTO (the United Nations World Tourism Organisation) cited and adopted the study’s core findings in their COP29 press release – a major endorsement for the Tourism Emissions Project team.
You can read more about the tourism emissions research on the project website (content and platform by yBC) here.