Cracking the code for the security industry

When Australian client Torus asked us to help explain their market leading security product to new prospects in the United States, we had one word in mind: video.

After spending time to understand the ins and outs of their clever security product, we set to it – coming up with a video concept, a script and a style for the video. Our client liked what they saw on paper, and so production began. The results are below.



We’re very happy with the result and, more importantly, the team at Torus is delighted.

This video is now being used throughout the US and beyond to help the sales team have conversations with prospects, and turn them into clients.

This is a great example of us helping our clients to tell their story, and articulate the features and benefits of their product without overdoing the sales pitch.