yBC announces new series ReThink Digital

The team at yBC is now working on a new ReThink series.

With this most recent series we’re working on, we’re turning the cameras back on organisations like our own, and looking at the world of content development. Viewer attention is in hot demand, and this series examines the new approaches which are working. ReThink: Digital examines the latest thinking in this fast moving area.


We’ll cover a range of topics which allow viewers to select from the best ideas across a wide spectrum of content development and production. Shows include interviews with people who have developed innovative or groundbreaking content, market leaders and those taking an entirely new approach.

The series examines examples of the best business content to have emerged in recent years, and consider how these new approaches to content development give organisations a real “leg up” in a competitive market. The right content ideas executed in the right ways can help businesses to work smarter, gain competitive advantage, deliver faster and cut costs.

We want the ReThink : Digital series to be both a catalyst and a resource for people who looking for ways to harness the best thinking about content in these competitive times.

Our first episodes are in planning now, and we are working on further programming for the series. We’ll be launching additional shows throughout 2022.

We expect much of this content to dovetail with content from our other series, also launching at the same time.

If you’d liked to get involved, please contact us.