Social businesses – Two sides of the Digital Economy
Sara Daw, MD of the FD Centre on the two sides of the Digital Economy
Social Media: Social tools are behaviours, not marketing channels
Graeme Codrington, a Futurist at TomorrowToday on the mindset shift in marketing
(Digital) David vs Goliath – how digital networks are redefining business development strategies
Julie Meyer, CEO of Ariadne Capital So, we never forget that innovation is really about economics, it’s not about technology. And people will get really wrapped up about, it’s disruptive technology, but it’s technology. It’s really about economics and incentives, everything in life. And so you have to look at that and you have to
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More brands set to fail challenge of digital commerce
Leading experts including Adam Morallee of Mishcon de Reya and Richard Dennys, of Qype talking about Digital Reputation and the challenge facing High Street Brands
How social is saving money at Cisco
Senior manager of global social media explains how her company is saving via social marketing.
UK world leader in digital marketing
John Paleomylites of BeatThatQuote.com explains
Cisco on company wide data
Anita Baker of Cisco on how marketing team put data to good use.