Human decision making is based on experience and judgement. Experience itself comprises memories, of which there are several different types: Semantic, episodic, motor and procedural memories are defined by psychologists as different capacities of a human brain. Some memories have to be consciously ‘dug out’, whereas others are almost innate –for example riding a bicycle.
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Guy Rigby, on the change from broadcast marketing to marketing which engages the audience.

Adam Morallee, of Mishcon de Reya on the Facebook Bank.

Gayle Sheppard, of Saffron Technology, on unstructured data being a place of opportunity for organisations.

In a world where volatility is the new reality, the past is no longer useful in predicting the future. 
We need to get comfortable with extreme events and rapid change.