LinkedIn: Why your profile is probably boring…

James Potter on the power of a good LinkedIn profile

Social Media – Emerging trends by Louis Gray

Louis Gray on the emerging trends in social media.

Social Media ROI – Making profits from digital conversation flows

Keith Holdt, of Swiss Post Solutions discusses Social Media ROI

Digital Transformation – Measuring Digital Transformation

Markus Becker of SPS International speaks about measuring Digital Transformation

Digital Marketing – Marketing prowess makes UK world leader

John Paleomylites, Founder of beatthatquote.com, speaks to yBC about the UK having the most effective and developed marketing industry, and more specifically in digital marketing. London is a mine of talent that businesses can draw on to benefit them.   /**/ Digital marketing is now a formidable part of any businesses marketing strategy. Online has
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Technological culture – Digital lifestyle redefining hotel luxury

Michael Levie speaks about the new technological culture

Embracing New Media – Malmaison and HDV embrace new media marketing

Robert Cook, former CEO of Hotel du Vin and Malmaison on staying current with new media channels.

Social Media ROI – How social is saving money at Cisco

LaSandra Brill, of Cisco speaks about Social Media ROI

Customer engagement – how do you know if they are engaged?

Don Peppers, Founding Partner of Peppers & Rogers, speaks about customer engagement.

Business Intelligence – Why we need intelligent systems

Business Intelligence insight from Saffron Technology founder Manny Aparicio