Digital Marketing – Marketing prowess makes UK world leader
John Paleomylites, Founder of beatthatquote.com, speaks to yBC about the UK having the most effective and developed marketing industry, and more specifically in digital marketing. London is a mine of talent that businesses can draw on to benefit them. /**/ Digital marketing is now a formidable part of any businesses marketing strategy. Online has
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Technological culture – Digital lifestyle redefining hotel luxury
Michael Levie speaks about the new technological culture
Embracing New Media – Malmaison and HDV embrace new media marketing
Robert Cook, former CEO of Hotel du Vin and Malmaison on staying current with new media channels.
Social Media ROI – How social is saving money at Cisco
LaSandra Brill, of Cisco speaks about Social Media ROI
Business Intelligence – Why we need intelligent systems
Business Intelligence insight from Saffron Technology founder Manny Aparicio
B2B Marketing – Why nonsense is the answer
Tim Washer from Cisco speaks about the need for nonsense in B2B Marketing.
Corporate reputation – more vulnerable in the Digital Age
Ramona Mehta, Partner at Mishcon de Reya speaks about corporate reputation in this new digital age
Online Networking – cast your networking net wide
James Potter, The LinkedIn Man, on casting your networking net wide.
Corporate Social Media – CEOs suffer from social paralysis
Thomas Power, Chairman of the social network ecademy.com talks to Digital Transformation TV about corporate social media. How are the CEOs and executives of organisations getting their heads around the new frontier of online social networking? The large corporate business want thing automated, but this can’t happen with engagement. It has got to be grown
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Reputation management – Digital impacts foundations of business
Guy Rigby, Head of Entrepreneurs at Smith & Williamson, on digital impacting the foundations of business