Over the last 10 to 15 years, it has become increasingly hard to get attention in almost every market. Consumers have been suffering information overload and there are so many platforms, media format and channels, that some marketers are finding it really hard to get cut through. We’re constantly working with clients to keep ahead
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July has been a busy month for the team at ReThink. As well as the 25 international interviews which have started to roll out via the ReThink Regenerate series, the team has been busy with editorial shoots in Wānaka and and Dunedin, New Zealand. Expect to hear from Upper Clutha locals like Ben Taylor, chair
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One of the biggest challenges brands faced – and always have – is market insight. When expanding into a new market, launching a new product or service, or even trying to grow sales with an existing client base, insight is absolutely key. It can be the difference between “achieving some growth” and absolutely “nailing it”.
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We’re looking for two New Zealand based freelance professionals work with our team on current projects.  Both positions will start with small, specific deliverables, but the work could very well scale significantly. As a freelancer, you’ll need your own equipment and base, and be experienced delivering great quality outputs first time. Details of requirements for
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In our new normal, all businesses will be heavily restricted with events and meetings. This will fundamentally change how organisations use content to build and maintain relationships. Research shows that episodic, multi-topic, binge-worthy content performs way better than other content types: think video series, mini-documentaries, podcasts, information bulletins, digital briefings…  These formats enable you to
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